A wide variety of career options are available in the esports industry, and degree programs at Full Sail University like the Game Business & Esports bachelor's can help students unlock the skills they need to break into the growing field. From team-centric roles to the development of business models, merchandise, and more, creative professionals are in demand now more than ever.

Whether you’re looking to be part of the business side of game development, communications and marketing in the video game industry, or for a behind-the-scenes career in competitive gaming, the Game Business & Esports degree program can help prepare you.

The Career Readiness course will help students discover and develop their personal brand, prepare for interviews, and craft resumes while Full Sail’s unique Career Development department builds relationships with employers in the industry to open up opportunities for students post-graduation. Throughout their careers, Full Sail graduates can work with the Career Development department to identify where their skills are best suited, how to appeal to hiring managers and find opportunities in a variety of gaming and esports-focused careers.

Business

Professional esports organizations depend on a wide range of business-oriented professionals. From team-centric careers like team management and coaching to organization-focused roles like ownership and business development, an entrepreneurial spirit is perfect for this path.

Business Developers build relationships with brands for partnerships, maintain revenue streams, and seek opportunities for meaningful fan engagement.

Team Managers work with players, manage team finances, negotiate player contracts, and help secure sponsorships.

Advertising Managers build and scale new advertising products and create engaging ad experiences for viewers.

Strategy and Operations Managers provide daily analytical and operational support to an organization while applying creative thinking.

In the Game Business & Esports degree program, students will engage in courses covering strategic game marketing, the global esports market, and more to help them unlock the business acumen required to lead esports organizations to success and growth.

Games

Video games are undeniably the heart of esports and our grads have worked on some of the industry’s most played. Full Sail grads from our Game-focused degree programs have contributed to some of the biggest titles featured in professional and collegiate levels of play.

Technical Artists bridge the gap between the creative, programming, and engineering teams by ensuring the artistic vision is executed during the technical phase of a game’s development.

Software Engineers – typically part of a large team of programmers, designers, and engineers – develop the visual and functional aspects of a game including but not limited to movement, expression, interface, and environment building.

In the Game Business & Esports program, students will focus on important elements of the business side of game production including an introduction to the gaming industry, exploring the history of games, and building a game business model.

Event Production

When it comes to bringing esports events and team footage to viewers in person or online, there is no team more important than production. Learning the intricacies of event production is critical in building a successful career in esports events and videography.

Producers have broad production skills and work to keep a show on track while coordinating with talent, players, and crew.

Camera Operators capture what’s happening live while communicating with their producers to get the right shot.

Stream Managers coordinate with players and production teams to solve game or stream-related technical issues.

Casters and Analysts are the lively on-camera talent that guides the viewer through the action happening on-screen.

Audio Engineers have to be equipped to balance multiple sounds from game audio, casters, player voice chat, and more to create the best possible mix.

In the Game Business & Esports program, students will be introduced to these concepts and the importance of understanding video hosting platforms like Twitch as well as an introduction to esports production. For more advanced production, Full Sail’s film and television degree programs prepare students to develop, produce, and edit content that meets the industry standard. Programs like Film and Sportscasting are ideal for those looking to work in esports videography and event production.

Communications

Communication careers within esports encompass a variety of positions spanning multiple departments. Some opt for careers in esports journalism, and there are also opportunities in social media and community management, videography, public relations, and more. These careers tend to involve a commitment to professionalism and developing a diverse skillset. In the Game Business & Esports degree, courses like Gaming Culture and Engagement and Gaming Community and Social Media are great starting points for building a career in communication.

Social Media Coordinators grow an organization’s social presence through planning and developing creative and engaging content.

Videographers in esports are often expected to both capture and edit footage for game highlights, hype videos, and social media.

Esports Writers can pursue careers writing for teams to produce feature articles, social and web copy, scripts, and more.

Journalists in esports cover teams, players, and games by conducting interviews and writing articles that cover industry-related news.

Public Relations experts in esports produce press releases and work with journalists to expand brand reach.

Full Sail's bachelor’s degrees like Media Communications can also help prepare students for fast-paced communication-focused careers while master’s programs such as Public Relations provide the expertise to navigate communication for organizations both internally and externally.