This November, Full Sail University launched its first-ever virtual career fair. The event saw a record-breaking 1,700-plus attendees and 81 employers engaging with each other in a safe, virtual space. The eight-hour event also included webinars addressing topics like innovation, getting started, and best practices for applying to jobs during the pandemic.

According to Full Sail University's Vice President of Alumni Relations, Jay Noble, the career fair took months of research just to find the right event platform to use. All of that research paid off once Jay was able to see how many graduates were able to participate.

"What was eye-opening to us is that having a platform where any and every alumnus could join us was one of the largest benefits," he says. "It proved to us that you can triple your number, maybe even come close to quadrupling your number of attendees because of the platform itself."

The event was also successful for employers. Jeff McDonald of Sweetwater Sound was impressed with the level of customization companies were able to incorporate into their own specific booths and the way that the event helped with processing students.

"This event actually gave us a better option to screen students: having one of us answer their questions while the other in the background was looking at the resumes and determining if they were serious candidates," he says. "It worked better for us than face to face."